Personal Identity
Legal Name
Full legal name
Primary Email
email@example.com
Backup Email
backup@example.com
Phone
+1 (___) ___-____
Date of Birth
MM/DD/YYYY
SSN (Last 4)
••••
Address
Street, City, State ZIP
Email Accounts
Master Email
primary@example.com
Recovery Method
Hardware key, SMS...
Accounts
| Purpose | 2FA | Recovery Email | |
|---|---|---|---|
| email@example.com | Primary | TOTP | backup@example.com |
| work@example.com | Work | — | — |
Financial
Banking
| Institution | Account Type | Last 4 | Username | 2FA |
|---|---|---|---|---|
| Bank name | Checking | •••• | username | — |
| Bank name | Savings | •••• | — | — |
Investment
| Platform | Account Type | Username | 2FA |
|---|---|---|---|
| Brokerage... | Individual | username | — |
Payment Services
| Service | Linked Email | Linked Bank |
|---|---|---|
| PayPal, Venmo... | email@example.com | Bank •••• |
Subscriptions
Active
| Service | Cost | Cycle | Renews | Payment |
|---|---|---|---|---|
| Service name | $0.00 | Monthly | MM/DD | Card •••• |
| Service name | $0.00 | Annual | MM/DD | Card •••• |
Monthly Total: $—Annual Total: $—
Paused / Cancelled
| Service | Status | Cancelled Date |
|---|---|---|
| Service name | Cancelled | MM/YYYY |
Social & Communication
| Platform | Username | Email Used | Phone | 2FA |
|---|---|---|---|---|
| Twitter/X | @handle | — | — | |
| @handle | — | — | ||
| /in/name | — | — | ||
| GitHub | @handle | — | — | |
| Discord | name#0000 | — | — |
Shopping & Loyalty
| Store / Service | Username | Rewards # | Linked Payment |
|---|---|---|---|
| Amazon, Target... | username | — | Card •••• |
Streaming & Entertainment
| Service | Profile Name | Shared With | |
|---|---|---|---|
| Netflix, Spotify... | Profile 1 | — |
Utilities & Services
| Service | Account # | Username | Autopay |
|---|---|---|---|
| Electric, Internet... | Acct # | — | — |
Insurance
| Type | Provider | Policy # | Agent Contact |
|---|---|---|---|
| Health, Auto... | Provider | Policy # | agent@email.com |
Government & Official
| Account | Username | PIN / Security |
|---|---|---|
| IRS, SSA, DMV... | username | •••• |
Security & Recovery
Backup Codes Location
Password Manager
1Password, Bitwarden...
Physical Location
Safe, lockbox...
Recovery Email Chain
primary@email.com
→
backup@email.com
→
recovery@email.com
Authenticator Apps
| App | Backed Up? | Backup Location |
|---|---|---|
| 1Password, Authy... | — | — |
Devices
| Device | Apple / Google ID | Find My |
|---|---|---|
| MacBook, iPhone... | email@icloud.com | — |
Brand Identity
Brand Name
Your brand name
Brand Color
#000000
Sub-Brands
| Brand | Focus | Color | Status |
|---|---|---|---|
| Sub-brand name | Purpose | #000000 | — |
Team
| Team Member | Role | Brand Access | Permissions | |
|---|---|---|---|---|
| Name | Owner | All | Admin |
Marketing Tools
| Tool | Purpose | Cost/Mo | Login Email | Used By Brands |
|---|---|---|---|---|
| Buffer, Hootsuite... | Scheduling | $0 | — | |
| Mailchimp... | Email Marketing | $0 | — | |
| Plausible, GA... | Analytics | $0 | — |
Monthly Total: $—
Legal Identity
Legal Business Name
Full legal entity name
DBA / Trade Name
Doing business as
State of Formation
e.g., Delaware
Formation Date
MM/DD/YYYY
EIN
XX-XXXXXXX
State Tax ID
State tax number
Registered Agent
Agent name / service
Principal Address
Primary business address
Mailing Address
Mailing / correspondence address
Entity Type
Sole PropLLCS-CorpC-CorpPartnership
Domain & Web Presence
Domains
| Domain | Registrar | Expires | Auto-Renew | DNS Provider |
|---|---|---|---|---|
| example.com | GoDaddy, Namecheap... | MM/DD/YYYY | — | Cloudflare, Route53... |
Hosting
| Service | Purpose | Cost/Mo | Login Email |
|---|---|---|---|
| Vercel, AWS... | Website | $0.00 | email@example.com |
| Google Workspace... | $0.00 | email@example.com |
Business Banking & Finance
Bank Accounts
| Institution | Account Type | Last 4 | Signers | Online Login |
|---|---|---|---|---|
| Bank name | Checking | •••• | Owner, Partner... | username / email |
| Bank name | Savings | •••• | — | — |
Credit Cards
| Card | Last 4 | Limit | Primary Use |
|---|---|---|---|
| Chase Ink, Amex... | •••• | $0,000 | Ads, SaaS, Travel... |
Payment Processing
| Processor | Account Email | Deposits To | Fee % |
|---|---|---|---|
| Stripe | email@example.com | Bank •••• | 2.9% + $0.30 |
| Square | email@example.com | Bank •••• | — |
| PayPal Biz | email@example.com | Bank •••• | — |
Software & Tools
Core Operations
| Tool | Purpose | Cost | Cycle | Login Email | Seats |
|---|---|---|---|---|---|
| QuickBooks, Xero... | Accounting | $0 | Monthly | 1 | |
| HubSpot, Salesforce... | CRM | $0 | Monthly | 1 | |
| Mailchimp... | Email Marketing | $0 | Monthly | — | |
| Asana, Notion... | Project Mgmt | $0 | Monthly | — | |
| Slack, Teams... | Communication | $0 | Monthly | — |
Monthly Burn: $—Annual Commitments: $—
Social & Marketing
Social Accounts
| Platform | Handle | Admin Access | |
|---|---|---|---|
| @handle | Owner, Manager... | ||
| Twitter/X | @handle | — | |
| company/page | — | ||
| Facebook Page | page name | — | |
| YouTube | channel | — | |
| TikTok | @handle | — |
Advertising Accounts
| Platform | Account ID | Payment Method | Monthly Budget |
|---|---|---|---|
| Meta Ads | Account ID | Card •••• | $0 |
| Google Ads | Account ID | Card •••• | $0 |
Email & Communication
| Email Address | Purpose | Hosted On | Forwards To |
|---|---|---|---|
| info@company.com | General | Google, Microsoft... | — |
| support@company.com | Customer | — | — |
| admin@company.com | Internal | — | — |
| name@company.com | Personal | — | — |
Team Access
Team Members
| Person | Role | Has Access To | Email Used |
|---|---|---|---|
| Name | Owner | All | email@example.com |
Shared Credentials
| Account | Stored In | Who Has Access |
|---|---|---|
| Account name | 1Password, Bitwarden... | Owner, Admin... |
Legal & Compliance
Business Licenses
| License / Permit | Issuer | Number | Expires |
|---|---|---|---|
| Business License | City, State... | License # | MM/DD/YYYY |
Annual Filings
| Filing | Due Date | Filed For Year | Status |
|---|---|---|---|
| Annual Report | MM/DD | 2024 | — |
| Franchise Tax | MM/DD | 2024 | — |
Insurance
| Type | Provider | Policy # | Expires | Coverage |
|---|---|---|---|---|
| General Liability | Provider | Policy # | MM/DD/YYYY | $1M / $2M |
| E&O / Professional | Provider | Policy # | MM/DD/YYYY | — |
Contracts & Agreements
| Document | With | Signed | Expires | Location |
|---|---|---|---|---|
| Contract name | Party / Vendor | MM/DD/YYYY | MM/DD/YYYY or — | Google Drive, Drop... |
Vendors & Key Contacts
| Vendor / Contact | Service | Contact Info | Account # |
|---|---|---|---|
| CPA / Accountant | Tax, Bookkeeping | email / phone | — |
| Attorney | Legal | email / phone | — |
| Bank Contact | Banking | email / phone | — |
Intellectual Property
| Asset | Type | Registration # | Filed | Status |
|---|---|---|---|---|
| Brand name, logo... | Trademark | Reg # | MM/DD/YYYY | Pending, Registered... |
Key Metrics to Track
| Metric | Current | Target | Tracking Tool |
|---|---|---|---|
| MRR | $0 | $0 | Stripe, ProfitWell... |
| Customers | 0 | 0 | CRM, Dashboard... |
Quick Links
Dashboardhttps://...
Analyticshttps://...
Admin Panelhttps://...
Docs Folderhttps://...
Notes & Context